“Opel” Cup and Plate


The idea about Opel utensils occurred to me when I was thinking of an ad for the brand Opel. The original concept was to film a video in which a family is sitting around the table and it can be seen through the window how a member of this family /a man or a woman/ is going to and coming from work. Starting/parking the car which brand can not be seen goes out/into the house and stands up / sits at the table. The usual morning and evening setup of a happy family. The morning scene is of the children and the parents sitting around the table drinking tea/coffee from “Opel” cups. The evening scene is with the whole family eating tasty food from “Opel” plates.


The video production slowed down because I decided it was better to make real cups and plates and not computer-generated which proved to be a difficult task. Eventually I was able thanks to the masters who managed to incarnate my ideas into real utensils. Here are some photos of the work process and of the end result. The rest remains: Opel.



cup of opel

Idea - Ventsislav Stanchev

Implementation - Gabriel Peev and Stoyko Angelov


Plate of opel

Idea - Ventsislav Stanchev

Implementation - Gabriel Peev and Stoyko Angelov

Ventsislav Stanchev Atelier


Photographer, Director, Creative Director of Advertising Atelier. I like to run, to do things such as lamps and traveling with my family. And remember : The only Love you can find on the tops of mountains is the Love you bring up there.